Almay has generally been a brand I’ve overlooked – they just didn’t have many products that intrigued me. In the last year or so, they’ve been coming out with some interesting new items. I was very intrigued by the Shadow Softies, though unfortunately they didn’t work for me. Quite a while back, I received one of Almay’s Color + Care Liquid Lip Balms ($4.99 at Target.com), and I liked it enough to purchase two more shades.
The Almay Liquid Lip Balms are really a moisturizing gloss. Texturewise, they remind me of Maybelline’s Color Elixir glosses (reviews) and the L’oreal Extraordinare glosses (review), but they are much less pigmented than either of those two products. The Almay glosses range from quite sheer to moderately pigmented. And – yay! – they not overly scented like the Color Elixirs or Extraordinares. They have a faint sweet scent and no taste.
Pink Pout is quite sheer and a little bit milky. I don’t like this shade very much.
Apple A Day is a gorgeous warm red. Definitely my favorite!
Just Plum is a lovely purple-berry. I really like this one too.
Have you tried these glosses? And is there anything else from Almay that I am overlooking and should try out?
*I received the Apple balm as a Klout Perk. I purchased the other two shades featured in this post. This post contains one or more affiliate links. Please see my disclosure policy for more information.